how to build a brand and make it globalized? 一百到两百字,急用...答:Forty years ago, there were only a handful of truly “global brands” and they were made up of only the biggest corporations — Coca-Cola, PepsiCo, Colgate-Palmolive, IBM, Shell. Then a rash of upstarts came along, such as Nike, Microsoft, Apple, and Honda, and pushed their brand rep...