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Question

乡村旅游作为一种新兴的旅游类型越来越受国内外旅游者的推崇。在发展乡村旅游的过程中，青年旅游者作为参与乡村旅游的重要群体之一也受到了广泛关注。为了使乡村旅游吸引更多青年旅游爱好者，改善乡村旅游发展现状，本文对青年旅游者购买乡村旅游产品的决策过程进行了一次系统探究。笔者通过电子邮件和直接发放问卷两种形式获得的数据为依据，从旅游动机、信息来源、预期花费、选择评价标准等多方面入手，对高校在校生购买乡村旅游产品的决策过程进行了实证调查研究。

Answer 1

As an emerging travle type, rural journey is more and more popular to tourists in and abroad. In the process of development of rural journey, young tourists as an important part draw much attention widely. In order to attract more young tourists and improve the current situation of rural journey, this article contains a systematic research on dicision process of products purchase during rural journey of young tourists. With datas from emails and direct questionnaires, in view of travle motivation, origin of information, budget, criterion of choose etc., the author made an empirical investigation and research on decision process during products purchase during rural journey of students in collages.

Answer 2

As a new type of tourism, rural tourism has been promoted by more and more international and domestic tourists. During the process of developing rural toursim, young tourists has attracted quite a lot of attention as one of the most important tourist groups. In order to make rural travelling more appealing to young travellers and improve the status quo of rural tourism, the paper carried out a systematic study on the decision-making process of young travellers when they purchase rural travelling products. The author started the research from the following aspects, such as tourists' purposes, information sources, expenditure budget, choice criteria, etc. based on the data from emails and questionnaires. An emperical investigation of the choice-making process was made about those university students when they buy rural travel products.
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