第1个回答 2006-12-07
Advertised result
Advertise the result and its evaluation is very important links in the advertisement management activity.So-called advertisement result, in a brief, be point an advertisement to publish to sow hereafter receive of result, produce in the social consumer of echo.
1.the social result of the advertisement
Advertised of the social result mean advertisement to the influence that the thought consciousness appearance of the social cultural morals and people produce.Advertised contents and it make use of of the medium none of the skill and choice exception of all take to have intention to branding of know the appearance, so also inevitable will brand this kind of to reflect to advertisement of accept, and influence to their infliction.People's consumption idea,cultural idea,the morals vogue and life style etc.s all accept the influence of the advertisement probably.So, promote in the implement the advertisement activity what, encourage what, adopt what means, make use of what medium, use which techniques etc., all want in consideration of possibility output advertisement social result, and make already certain advertisement the social result target meet the total request of the state of the nation and the socialism spiritual civilization construction of the our country, make advertisement of claim object namely the social public can comprehend,endorse is go to approbation.
2.the economic result of the advertisement
Advertised of the economic result mean advertisement's influence that economy produce when live for social whole economic structure and consumer individual.
The business advertisement oneself be a social merchandise the outcome of the economic development, it serves for the development of the merchandise economy.Good advertisement, or says the aggressive economic result of the advertisement should express to be can push the economy of the whole society the development progress, can raise the physical life level of the consumer, can change consumer to is the consumption idea that goes to whole society and consume structure and consume layer to make it to incline to reasonable,perfect etc. aspect.
3.the sale result of the advertisement
The advertised sale result means to pass the advertisement publicity but presents of the sale condition of the product.
The advertisement is a kind of means that the business enterprise implement product promotes sales strategy, its one of the utility is to promote the product sell.If pass the advertisement publicity, the product sold quantity to increase, its social commodity market share raise, can say so the sale result of the advertisement is okay, whereas then not ideal of.The advertisement sells the quality of[with] result, mainly measuring with the ratio of[with] the advertisement amount of investment and sale sum, the ratio is more low, the efficiency then is more good.
4.the publicity result of the advertisement
The advertised publicity result means the advertisement accepts to the advertisement oneself of cognition,comprehend and memory.
The advertised publicity result mainly is decided by factor of advertise the oneself, including document creations,design manufacture technique,medium choice,release a way...etc., have of the advertisement language can become social popular language, such as"flavor extremely good", "dissolve in , don't dissolve in hand" etc., such advertisement its publicity result is certainly quite good.The advertised publicity result is the foundation and the prior condition that sells result.If people aren't interested in advertisement, record and do not live an advertisement of contents, don't like to advertise of contents,language or advertise of play to show, advertise so very difficult make it claim the object creation to purchase desire and adopt to purchase behavior.
5.the instant result of the advertisement
Advertised of the instant result mean the advertisement is after release immediately produce of society echo, echo mightiness, then explain immediately effective;The echo is mild, then explaining immediately ineffective.
Taking the instant result of the advertisement as the advertisement lord of[with] target had better choose the information dissemination noodles wide, deliver period short,frequency high medium, or adopt the selling the spot advertisement(PoP advertisement) and the special price special discount advertisement form.Can make so the advertisement publicity is in time of the opposite concentration possibly the extension information deliver of scope, the claim object that urge advertisement takes action quickly.
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第2个回答 2006-12-07
Advertised result
Advertise the result and its evaluation is very important links in the advertisement management activity.So-called advertisement result, in a brief, be point an advertisement to publish to sow hereafter receive of result, produce in the social consumer of echo.
1.the social result of the advertisement
Advertised of the social result mean advertisement to the influence that the thought consciousness appearance of the social cultural morals and people produce.Advertised contents and it make use of of the medium none of the skill and choice exception of all take to have intention to branding of know the appearance, so also inevitable will brand this kind of to reflect to advertisement of accept, and influence to their infliction.People's consumption idea,cultural idea,the morals vogue and life style etc.s all accept the influence of the advertisement probably.So, promote in the implement the advertisement activity what, encourage what, adopt what means, make use of what medium, use which techniques etc., all want in consideration of possibility output advertisement social result, and make already certain advertisement the social result target meet the total request of the state of the nation and the socialism spiritual civilization construction of the our country, make advertisement of claim object namely the social public can comprehend,endorse is go to approbation.
2.the economic result of the advertisement
Advertised of the economic result mean advertisement's influence that economy produce when live for social whole economic structure and consumer individual.
The business advertisement oneself be a social merchandise the outcome of the economic development, it serves for the development of the merchandise economy.Good advertisement, or says the aggressive economic result of the advertisement should express to be can push the economy of the whole society the development progress, can raise the physical life level of the consumer, can change consumer to is the consumption idea that goes to whole society and consume structure and consume layer to make it to incline to reasonable,perfect etc. aspect.
3.the sale result of the advertisement
The advertised sale result means to pass the advertisement publicity but presents of the sale condition of the product.
The advertisement is a kind of means that the business enterprise implement product promotes sales strategy, its one of the utility is to promote the product sell.If pass the advertisement publicity, the product sold quantity to increase, its social commodity market share raise, can say so the sale result of the advertisement is okay, whereas then not ideal of.The advertisement sells the quality of[with] result, mainly measuring with the ratio of[with] the advertisement amount of investment and sale sum, the ratio is more low, the efficiency then is more good.
4.the publicity result of the advertisement
The advertised publicity result means the advertisement accepts to the advertisement oneself of cognition,comprehend and memory.
The advertised publicity result mainly is decided by factor of advertise the oneself, including document creations,design manufacture technique,medium choice,release a way...etc., have of the advertisement language can become social popular language, such as"flavor extremely good", "dissolve in , don't dissolve in hand" etc., such advertisement its publicity result is certainly quite good.The advertised publicity result is the foundation and the prior condition that sells result.If people aren't interested in advertisement, record and do not live an advertisement of contents, don't like to advertise of contents,language or advertise of play to show, advertise so very difficult make it claim the object creation to purchase desire and adopt to purchase behavior.
5.the instant result of the advertisement
Advertised of the instant result mean the advertisement is after release immediately produce of society echo, echo mightiness, then explain immediately effective;The echo is mild, then explaining immediately ineffective.
Taking the instant result of the advertisement as the advertisement lord of[with] target had better choose the information dissemination noodles wide, deliver period short,frequency high medium, or adopt the selling the spot advertisement(PoP advertisement) and the special price special discount advertisement form.Can make so the advertisement publicity is in time of the opposite concentration possibly the extension information deliver of scope, the claim object that urge advertisement takes action quickly.
第3个回答 2006-12-07
你这么长一篇给500分有没有人帮你译都是问题!这种文章拿给翻译公司做是要给钱滴~!!!你当百度知道是免费农民工啊???
第4个回答 2006-12-07
就是 那么长 翻译公司那边收80块大洋还差不多